Brand & Social Media Intern
Job discription
What you will do
Your work falls into four areas. Together they cover the full cycle of marketing a game: building the brand, creating the content, learning the process with a publisher, and playing the game itself.
1. Brand and social media ownership
You will manage the Counterspell company channels: Instagram, TikTok, YouTube, LinkedIn and our company website. Our publishing partner runs the Morne game channels and holds primary responsibility for Discord, where you will assist.
Plan and publish posts, and keep a consistent posting rhythm across channels.
Keep every company channel and the media on our company website true to the Counterspell brand in look, language and tone.
Respond to comments and messages on company channels, and support our publishing partner's community work on Discord.
Track what performs and bring suggestions on what to do more of.
2. Short and long form content
You will create content that gives people a reason to follow the game.
Short form: clips, reels and TikToks that show Morne in action and are made to be shared.
Long form: YouTube videos, development updates and deeper looks at the game and the studio.
Written posts for LinkedIn, X and Discord that explain who we are and what we are building.
You will not be asked to do this in isolation. We will review ideas together, and your creative input is expected from the first week.
3. Working with our publishing partner
You will collaborate with our publishing partner, who runs the Morne game channels, and learn how marketing a video game is planned and delivered in practice.
Join relevant discussions on campaign planning, content requests and timing.
Prepare and deliver content the publisher asks for, to the agreed standard and deadline.
Learn how a publisher thinks about audience, positioning and launch.
4. Playing and Recording Morne
You will be one of our first regular players outside the development team.
Play the current build and record gameplay, solo and in co-op where possible.
Turn those recordings into content for our company channels, and share them with our publishing partner for the game channels.
Give honest feedback on what is fun, what is unclear and what could be better. This is valuable to the team and we want it candid.
Who we are looking for
We are looking for a student completing their praktik, the internship placement in their studies, who plays games for the love of it and wants to make a career in the industry.
What you bring:
Current enrolment as a student who is completing a praktik (internship placement) as part of their studies.
Experience managing social media accounts, whether personal, school, community or professional.
Experience editing video for short and long form content.
Strong knowledge of games, including familiarity with roguelites and the communities around them.
Gaming as a genuine hobby, and real passion for taking your first step into the games industry.
How you work:
Ownership: you treat the accounts and the work as your own and follow through on what you start.
Care for the brand: every post represents Counterspell and Morne, so quality and consistency matter more than volume.
Initiative: you bring ideas without waiting to be asked.
Clear communication: you tell us early if you are stuck, behind or unsure.
Discretion: some information about the game and our partners is confidential, and you ask before posting when in doubt.
What you will gain
A public portfolio: content you made, published under a real game's name and seen by a real audience.
Practical knowledge of how video games are marketed and how developers and publishers work together.
Direct access to the founders and a close view of how an independent studio operates.
Skills in short and long form video, community management, brand consistency and social analytics.
A reference from a studio building its first title.